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FUBU (/ ˈ f uː b uː / ⓘ, FOO-boo) is an American hip hop apparel company. FUBU stands for "For Us, By Us" and was created when the founders were brainstorming for a catchy four-letter word following other big brands such as Nike and Coke. [1] It includes casual wear, sports wear, a suit collection, eyewear, belts, fragrances, and shoes.
Later, while filming a 30-second advertising spot for The Gap, LL Cool J wore a FUBU hat in the commercial and incorporated the line "for us, by us" in his rapping. [16] [20] In 1994, John and his business partners received $300,000 in retailers' orders at the Las Vegas fashion trade show Magic. [10]
Russell Wendell Simmons (born October 4, 1957) is an American entrepreneur, writer and record executive.He co-founded the hip-hop label Def Jam Recordings, [1] and created the clothing fashion lines Phat Farm, Argyleculture, and Tantris.
FUBU. Hip-hop culture at large were devotees of Fubu—a.k.a., For Us, By Us. ... an Italian luxury lifestyle fashion brand that brings pops of glamour to urban style. Known for its star side ...
Although he targeted FUBU fashion mogul Daymond John to invest $200,000 in his surf-and-skate clothing label, Craig French from Long Island, N.Y., came away empty-handed on ABC's Shark Tank. But ...
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Authentic Brands Group LLC (ABG) is an American brand management company headquartered in New York City. Its holdings include various apparel, athletics, and entertainment brands, which it partners with other companies to license and merchandise. [2]
Charming Shoppes was founded in 1940, it went public in 1971, [3] and was ranked 927th on the 2012 Fortune 1000. [4] On May 2, 2012, Ascena Retail Group, the parent company of Dressbarn, announced that it would acquire Charming Shoppes with a $900 million transaction through a combination of cash in hand and $325 million of borrowings from credit facilities.