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The world's first film poster (to date), for 1895's L'Arroseur arrosé, by the Lumière brothers Rudolph Valentino in Blood and Sand, 1922. The first poster for a specific film, rather than a "magic lantern show", was based on an illustration by Marcellin Auzolle to promote the showing of the Lumiere Brothers film L'Arroseur arrosé at the Grand Café in Paris on December 26, 1895.
The poster for L'Arroseur arrosé has the distinction of being the first poster designed to promote an individual film. Although posters had been used to advertise cinematic projection shows since 1890, early posters were typically devoted to describing the quality of the recordings and touting the technological novelty of these shows. [6]
Lundvald made his first movie poster in 1937 for the film Life on the Hegn Farm, and created hundreds of movie posters and programs for both Danish and foreign films. In addition, he made countless book covers and funny cartoons, and wrote songs to Marguerite Viby among others. [3] [4] [5] [6]
Today, posters are produced for most major films, and movie posters are some of the most actively collected. The record price for a poster was set on November 15, 2005 when US$690,000 was paid for a poster of Fritz Lang 's 1927 film, Metropolis , from the Reel Poster Gallery in London. [ 21 ]
The film, which film historian John Barnes later described as having "the most fully developed narrative of any film made in England up to that time", opens as the first shot shows Chinese Boxer rebels at the gate; it then cuts to the missionary family in the garden, where a fight ensues.
John Henry Alvin (November 24, 1948 [1] – February 6, 2008) [2] was an American cinematic artist and painter who illustrated many movie posters. [2] Alvin created posters and key art [1] for more than 135 films, beginning with the poster for Mel Brooks's Blazing Saddles (1974). [2]