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The View-Master brand name eventually came to be recognized by 65% of the world's population, but Gruber disliked the name, believing that it sounded too much like Toast-Master, Mix-Master or some other kitchen appliance. [5] The View-Master was introduced at the 1939 New York World's Fair, marked "Patent Applied For".
The company was purchased in 1951 by Sawyer's—the manufacturer of the View-Master—because Tru-Vue had an exclusive contract to make children's filmstrips based on Disney characters. [3] Tru-Vue moved at that time from Rock Island, Illinois, to Beaverton, Oregon, [ 4 ] near where Sawyer's had built a new plant, and for a few years was a ...
The number of dealers selling View-Master products had grown to about 9,000. [18] Sawyer's made its first public offering of stock in 1962, [20] and a second offering was made three years later. In 1965, the View-Master product line represented 37 percent of the company's sales, whereas slide projectors and accessories accounted for 43 percent ...
The main piece is an update to the iconic red-bodied View-Master that looks a little bit like a Fisher-Price take on the Oculus Rift. The orange lever is still there, albeit in a more compact form ...
The View-Master, a device for viewing 3-D images (also known as stereo images) on a paper disk, was invented in 1939 by William Gruber, a Portland, Oregon, photographer.A business arrangement was made, and the devices came to be manufactured by Sawyer's, Inc.
Charles "Chuck" Harrison (September 23, 1931 — November 29, 2018) [1] was an American industrial designer, speaker and educator.He was the first African-American executive to work at Sears, Roebuck and Company, starting in 1961 as a designer and eventually becoming manager of the company's entire design group.
Suzanne Somers was already a celebrity when the ThighMaster made her a fitness star. The “Three’s Company” actress, who died of breast cancer on Oct. 15, became a pitch woman for the ...
The card image is magnified, offering a wider field of view and the ability to examine the detail of the photograph. The viewer provides a partition between the images, avoiding a potential distraction to the user. A stereo transparency viewer is a type of stereoscope that offers similar advantages, e.g. the View-Master.