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Click tracking is when user click behavior or user navigational behavior is collected in order to derive insights and fingerprint users. [ 1 ] [ 2 ] Click behavior is commonly tracked using server logs which encompass click paths and clicked URLs (Uniform Resource Locator).
Click-through rate is used by advertisers to measure the number of clicks they receive on their ads per number of impressions. Mouse tracking collects the user's mouse cursor positions on the computer. Browser fingerprinting relies on your browser and is a way of identifying users every time they go online and track your activity. Through ...
A click track is a series of audio cues used to synchronize sound recordings, sometimes for synchronization to a moving image.The click track originated in early sound movies, where optical marks were made on the film to indicate precise timings for musical accompaniment.
In November 2009, the shortened links of the URL shortening service Bitly were accessed 2.1 billion times. [1] Other uses of URL shortening are to "beautify" a link, track clicks, or disguise the underlying address. This is because the URL shortener can redirect to just about any web domain, even malicious ones.
Click data may be gathered in at least two ways. Ideally, a click is "logged" when it occurs, and this method requires some functionality that picks up relevant information when the event occurs. Alternatively, one may institute the assumption that a page view is a result of a click, and therefore log a simulated click that leads to that page view.
A click path or clickstream is the sequence of hyperlinks one or more website visitors follows on a given site, presented in the order viewed. [citation needed] A visitor's click path may start within the website or at a separate third party website, often a search engine results page, and it continues as a sequence of successive webpages visited by the user.
For example, the original tracker ball mouse used a metal bearing pressed against two rollers to track movement. [2] Much research and technology has gone into what type of tracker provides the most accurate depiction of the user's movement. With the advent of the World Wide Web, mouse tracking was expanded to include click data. Researchers ...
Click Timestamp: Click timestamp maintains the time at which the click is made on the ad. The bot-based click fraud runs repeatedly to attempt clicking on the ads, which increases click frequency for that duration. A high range of clicks with almost similar timestamp points at the possibility of click fraud.
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