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Nielsen Media Research (NMR) is an American firm that measures media audiences, including television, radio, theatre, films (via the AMC Theatres MAP program), and newspapers. Headquartered in New York City, it is best known for the Nielsen ratings , an audience measurement system of television viewership that for years has been the deciding ...
Nielsen Holdings plc (or Nielsen) is an American media audience measurement firm. Nielsen operates in over 100 countries and employs approximately 15,000 people worldwide. For most of its history, the company was known for its two subsidiaries, Nielsen Media Research, which was responsible for TV ratings, and AC Nielsen, which was responsible ...
This figure has not been substantiated by Nielsen Media Research, which has only published figures for the moon landing based on household viewership. [ 5 ] [ 6 ] Additionally, the 1993 Super Bowl Halftime Show with 133.4 Million viewers was at the time called the most watched television broadcast of all time, [ 7 ] however Halftime Shows ...
Nielsen has flatly rejected demands from major networks for an outside audit of its TV ratings for the past year amid complaints the measurement company has undercounted viewers during the ...
Two of the most famous names in media research and ratings have agreed to a merger. Nielsen Holdings N.V. (NYSE: NLSN) will acquire all outstanding shares of Arbitron Inc. (NYSE: ARB) for $48 a ...
Nielsen, best known for delivering TV ratings, is getting ready for a future when it gauges a lot more than what people are watching on TV. The media-measurement giant plans to launch a new system ...
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