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Instead of using French perfumes by the drop behind each ear, women began using Youth-Dew by the bottle in their bath water. In the first year, it sold 50,000 bottles; by 1984, the figure had risen to 150 million. [20] Lauder was the subject of a 1985 TV documentary, Estée Lauder: The Sweet Smell of Success. Explaining her success, she said ...
Aramis is an American luxury fragrance brand, introduced by Estée Lauder in 1964. [1] It was the first prestige men’s fragrance widely available in department stores, and is now sold in 120 countries. [2] Aramis was created by perfumer Bernard Chant. [2]
The Estée Lauder Companies Inc. (/ ˈ ɛ s t eɪ ˈ l ɔː d ər / EST-ay LAW-dər; stylized as ESTĒE LAUDER) is an American multinational cosmetics company, a manufacturer and marketer of makeup, skincare, perfume, and hair care products, based in Midtown Manhattan, New York City. It is the second largest cosmetics company in the world after ...
Joséphine Catapano studied at Hunter High School and Hunter College before starting a career in the perfume industry. In 1953, she created Estée Lauder's first fragrance and perennial best-seller, Youth Dew, a bath oil that also functioned as a perfume. [1] [2] [3] Catapano is cited as a mentor and influence to Sophia Grosjman.
Estée Lauder Amber Mysitique: Estée Lauder: 2013 Guerlain Aqua Allegoria Nerolia Bianca : Guerlain: Thierry Wasser: 2013 Jasmin Perle de Thé: Fragonard: 2013 Untold: Elizabeth Arden: 2013 Flash: Jimmy Choo: 2013 Guess Girl: Guess: 2013 Tin House Fairy Dance: Anna Sui: Interparfums [80] 2013 Tin House Flight of Fancy: Anna Sui: Interparfums ...
The perfume trademark was filed for registration at the United States Patent and Trademark Office on 30 May 2019, and first used commercially when the fragrance was released on 29 February 2020. [60] Fabrizio Freda, Estée Lauder CEO, described it as "[combining] all rose floral with a little spicy tender."