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A marketing information system (MIS) is a management information system (MIS) designed to support marketing decision making. Jobber (2007) defines it as a "system in which marketing data is formally gathered, stored, analysed and distributed to managers in accordance with their informational needs on a regular basis."
Pages in category "Companies based in Mumbai" The following 200 pages are in this category, out of approximately 292 total. This list may not reflect recent changes .
MapmyIndia was founded by Rakesh and Rashmi Verma in 1995. [4] The couple launched a startup called CE Info Systems in 1995 at New Delhi, India. [5] [6] The company started working upon developing a web mapping technology and provide products and services required for enhancing marketing and logistics efficiency in existing organizations in the country. [7]
Marketing information systems allow for organizations to continuously acquire, generate, and maintain external and internal information. [25] They are systems that make use of artificial intelligence (AI) technology to aid in the planning of strategic and tactical marketing strategy of MI but also share marketing expertise.
Mumbai is served by National Highway 48, National Highway 66, National Highway 160 and National Highway 61. [86] The Mumbai–Chennai and Mumbai–Delhi prongs of the Golden Quadrilateral system of National Highways start from the city. The Mumbai–Pune Expressway was the first expressway built in India. [87] The Eastern Freeway was opened in ...
MullenLowe Lintas Group, formerly Lintas, is an Indian advertising marketing communications company. The company is a wholly owned subsidiary of the Interpublic Group (IPG), and is part of the multinational MullenLowe Group.
Dhirubhai Ambani Knowledge CITY, often abbreviated as DAKC, is a technology park located at Kopar Khairane in Navi Mumbai, India. Spread over 56 hectares, it was completed in 2002. Spread over 56 hectares, it was completed in 2002.
The company was founded as L&T Information Technology Ltd in December 1996 as a subsidiary of Larsen & Toubro. [5] During 2001–2002, the company's name was changed from L&T Information Technology Ltd to L&T Infotech Ltd and in the same year the company achieved the assessed level of Software Engineering Institute's (SEI) Maturity Level 5.