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  2. 23andMe - Wikipedia

    en.wikipedia.org/wiki/23andMe

    23andMe Holding Co. is an American personal genomics and biotechnology company based in South San Francisco, California. [1] It is best known for providing a direct-to-consumer genetic testing service in which customers provide a saliva sample that is laboratory analysed, using single nucleotide polymorphism genotyping, [2] to generate reports relating to the customer's ancestry and genetic ...

  3. 23andMe's Genetics + Health DNA kit is on sale for $99 - AOL

    www.aol.com/article/lifestyle/2019/07/15/23...

    Amazon Prime day is going all out by allowing you to snag 23andMe's Genetics + Health DNA testing kit for a low price of $99.

  4. After its entire board resigned overnight, 23andMe will cut ...

    www.aol.com/finance/entire-board-resigned...

    DNA-testing service 23andMe is making substantial efforts to nurse its feeble genetic core back to health. The company will lay off 40% of its workforce, over 200 employees, and cull its therapy ...

  5. What 23andMe business troubles could mean for millions of ...

    www.aol.com/23andme-business-troubles-could-mean...

    The financial struggles of genetic testing and ancestry company 23andMe are raising questions about the security of customers' DNA and other data. On Tuesday, 23andMe released its latest earnings ...

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  7. Dynamic pricing - Wikipedia

    en.wikipedia.org/wiki/Dynamic_pricing

    Cost-plus pricing is the most basic method of pricing. A store will simply charge consumers the cost required to produce a product plus a predetermined amount of profit. Cost-plus pricing is simple to execute, but it only considers internal information when setting the price and does not factor in external influencers like market reactions, the weather, or changes in consumer va

  8. Name your own price - Wikipedia

    en.wikipedia.org/wiki/Name_your_own_price

    Priceline.com, an online travel agency offered a name your own price option. However, by 2005, Priceline began to de-emphasize this system, [10] and added published price options on its websites. [9] A 2014 academic study showed that posted prices can guarantee higher profitability to service providers than the name-your-own-price mechanism. [11]

  9. 23andMe data breach class-action lawsuit: What it ... - AOL

    www.aol.com/23andme-data-breach-class-action...

    Around a year ago, 23andMe had a data breach that led to 6.9 million profiles being accessible. Now, the company has agreed to pay a $30 million settlement after a class-action lawsuit was brought ...