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The Longbridge plant is an industrial complex in Longbridge, Birmingham, England, currently leased by SAIC as a research and development facility for its MG Motor subsidiary. [3] Vehicle assembly ended in 2016. Opened in 1905, by the late 1960s, Longbridge employed around 25,000 workers, [4] [5] building cars including the original Mini.
SAIC Motor merged with Nanjing Automobile in 2007, whilst nearly three-quarters of the massive Longbridge factory had been demolished and its land sold off - the old South Works is the only part of the plant which has survived. By 2011 MG Motor UK as it is now known started production of the first all new MG in 16 years, the MG6.
Austin started his business in an abandoned print works at Longbridge, Birmingham. Due to its strategic advantages over Morris's Cowley plant, Longbridge became British Leyland's main factory in the early 1970s. Following the Austin marque's discontinuance in 1987, Rover and MG continued to use the plant.
Longbridge is an area in the south-west of Birmingham, England, located near the border with Worcestershire, ... The factory became dormant, and some parts of the ...
From 2013, the MG 3 also saw some limited final assembly at the same factory. [70] Activity at Longbridge was later gradually reduced. In September 2016, MG Motor ended production at the Longbridge facility, with Matthew Cheyne, head of sales and marketing at MG Motor UK, citing "moving production abroad was a necessary business decision".
Powertrain Ltd was a British company based in Birmingham which made some cars, manufactured and marketed car engines and transmissions.The company was owned by MG Rover Group and Phoenix Venture Holdings and was based in the South Works at Rover's Longbridge plant.
The public unveiling of the car at the Birmingham Motor Show drew favourable reactions, but was unfortunately overshadowed by a press conference afterwards by BMW chairman, Bernd Pischetsrieder, containing criticism of the UK Government's attitude to financial assistance in the redevelopment of the Rover Longbridge factory (where the new Mini ...
Once again, the model was designed in collaboration with Honda (who produced the new designed-for-Europe Concerto model) and both models would share production lines at Rover's Longbridge facility. The 200 and Concerto itself were based on the 4th generation Civic (EC) , of which the 3-door hatchback, coupé CRX and saloon versions were sold in ...