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Booking Holdings Inc. is an American travel technology company incorporated under Delaware General Corporation Law and based in Norwalk, Connecticut, that owns and operates several travel fare aggregators and travel fare metasearch engines including namesake and flagship Booking.com, Priceline.com, Agoda, Kayak, Cheapflights, Rentalcars.com, Momondo, and OpenTable.
The company was founded in 1963 by Kenneth and Helen Walker as "$3.99 Car Rentals" and quickly expanded by purchasing several different car rental companies. In 1984, the various car rental brands were consolidated under the name Advantage Rent a Car. The Walker family sold the company in 2006, and by 2008, it was bankrupt.
The system was pursued to develop in order to create synergies between AMR, Marriott, Hilton Hotels Corporation and Budget Rent-A-Car and fully integrate and unify the reservation systems of the companies involved. In 1988 the four large corporations made contracts to complete the system by June 1992 project at a cost of $55 million.
The system was a success. Up to this point, it had cost $40 million to develop and install ($412 million in 2023). The SABRE system by IBM in the 1960s was specified to process a very large number of transactions, such as handling 83,000 daily phone calls. [7] The system took over all booking functions in 1964, when the name had changed to ...
Thus, a GDS can link services, rates and bookings consolidating products and services across all three travel sectors: i.e., airline reservations, hotel reservations, car rentals. GDS is different from a computer reservation system, which is a reservation system used by the service providers (also known as vendors). Primary customers of GDS are ...
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related to: contact number for economy bookings car rental