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Coffee packages labelled "fair" on the lower right. Fair trade coffee is coffee that is certified as having been produced to fair trade standards by fair trade organizations, which create trading partnerships that are based on dialogue, transparency and respect, with the goal of achieving greater equity in international trade.
The fair trade movement fixated on coffee first because it is a highly traded commodity for most producing countries, and almost half the world's coffee is produced by smallholder farmers. [42] At first fair trade coffee was sold at small scale; now multinationals like Starbucks and Nestlé use fair trade coffee. [79]
Sustainable coffee is a coffee that is grown and marketed for its sustainability.This includes coffee certified as organic, fair trade, and Rainforest Alliance.Coffee has a number of classifications used to determine the participation of growers (or the supply chain) in various combinations of social, environmental, and economic standards.
Equal Exchange distributes organic, gourmet coffee, tea, sugar, bananas, avocados, cocoa, and chocolate bars produced by farmer cooperatives in Latin America, Africa, and Asia. Founded in 1986, it is the oldest and largest Fair Trade coffee company in the United States.
The Fair Trade Federation does not certify individual products, but instead evaluates an entire business. The FTO Mark, launched in 2004 by World Fair Trade Organization, and identifies registered fair trade organizations. UTZ Certified is a coffee certification program that has sometimes been dubbed "Fairtrade lite". [17]
The American coffee shop is as old as America itself, and the best cafes are — and always have been — more than just a place to sip coffee, but about showcasing the arts, cultivating a sense ...