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Monster Energy is a brand of energy drinks that was created by Hansen Natural Company (now Monster Beverage Corporation) in April 2002. [1] As of 2022, Monster Energy had a 30.1% share of the American energy drink market, [3] the second-highest after Red Bull.
Monster Beverage Corporation [2] is an American beverage company that manufactures energy drinks including Monster Energy, Relentless, Reign and Burn. The company was originally founded as Hansen's in 1935 in Southern California , originally selling juice products.
Blue Sky Beverage Company was a beverage company that produced soft drinks and energy drinks. It is a wholly owned subsidiary of the Monster Beverage Corporation. [1] [failed verification] [2] The company was established in Santa Fe, New Mexico, in 1980, [citation needed] where it remained until it was purchased by Monster (then Hansen Beverage) in 2000.
Full Throttle released three coffee energy drinks of its own in the flavors Caramel, Vanilla, and Mocha in Southeast and Pacific Northwest markets. Coca-Cola claims it was made with "100% premium Arabica coffee", and it was available in 15oz cans, just like Monster's Java line and Rockstar's Roasted line. The drink's tagline was "Coffee.
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Bang Energy is an American brand of energy drinks made by Vital Pharmaceuticals, a corporation located in Florida. As of 2023, Bang was the fourth-highest-selling energy drink in the United States, behind Monster, Red Bull and Celsius. [1] On July 31, 2023, Monster Beverage acquired Vital Pharmaceuticals for