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2. Marketing automation - Wikipedia

   en.wikipedia.org/wiki/Marketing_automation

   Marketing automation refers to software platforms and technologies designed for marketing departments and organizations automate repetitive tasks [1] and consolidate multi-channel (email, SMS, chatbot, social media) interactions, tracking and web analytics, lead scoring, campaign management and reporting into one system. [2]

3. Ontraport - Wikipedia

   en.wikipedia.org/wiki/Ontraport

   Ontraport offers customer relations management services that help with content management, such as creating and hosting webpages; lead tracking, which includes collecting customer data and behavior; traditional marketing approaches, such as e-mail, SMS, social media, and direct mail; managing online payments, including automated billing; and workflow automation, such as for recruiting.

4. Lead management - Wikipedia

   en.wikipedia.org/wiki/Lead_management

   Lead management is a set of methodologies, systems, and practices designed to generate new potential business clientele, generally operated through a variety of marketing campaigns or programs. Lead management facilitates a business's connection between its outgoing consumer advertising and the responses to that advertising.

5. Shift Communications - Wikipedia

   en.wikipedia.org/wiki/Shift_Communications

   [2] [3] [4] In 2005, the firm developed cutting-edge and market leading lead-tracking software called LeadSensor, which was licensed to Vernier Networks. [5] In 2006, Shift created the industry's first Social Media Release a few days after a blog was published by former Financial Times journalist Tom Foremski titled “Die! Press release! Die ...

6. Affiliate tracking software - Wikipedia

   en.wikipedia.org/wiki/Affiliate_tracking_software

   Tracking Time and Location: Tracking time and location of impression, click, lead and sale, usually gathered from user cookies, sent back from the advertiser's server site to the tracking software server for consolidation. Tracking Source: Not just the location source, as previously cited, source also refers to web page originating the URL link ...

7. Tracker (business software) - Wikipedia

   en.wikipedia.org/wiki/Tracker_(Business_Software)

   Tracker is a family of business software products developed by Automation Centre. Each product includes applications for various business processes . While these products share a similar process framework, they differ in platform deployment.