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Endcaps at a Walmart store. In retail marketing, an endcap, end cap, Free Standing Display Unit (FSDU), or gen-end (general end shelving) is a display for a product placed at the end of an aisle. It is perceived to give a brand a competitive advantage. [1] It is often available for lease to a manufacturer in a retail environment.
They're ideal to drape over the fireplace, wrap around the banister, display as a centerpiece or decorate your front porch to let trick-or-treaters know this is the place to be. $7 at Walmart Walmart
These types of display stands are principally fabricated from printed corrugated board, acrylic, sheet metal, steel wire, vacuum formed plastic and wood or indeed a combination of more than one of these materials. Choice of material is often dictated by the length of time the display unit will be in store.
A point-of-sale display (POS display) is a specialised form of sales promotion that is found near, on, or next to a checkout counter (the "point of sale"). They are intended to draw the customers' attention to products, which may be new products, or on special offer, and are also used to promote special events, e.g. seasonal or holiday-time sales.
A point-of-sale display assembled by a contract packager Display stand for postcards Display stands for statues in museum. A display stand is a free-standing physical fitting in a shop on which products are arranged. It is an advertising and merchandising tool that has a direct impact on product sales. [1] Artwork or statuary may also have a ...
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