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2. Customer delight - Wikipedia

   en.wikipedia.org/wiki/Customer_delight

   Customer delight means surprising a customer by exceeding their expectations and thus creating a positive emotional reaction. This emotional reaction leads to word of mouth . Customer delight directly affects the sales and profitability of a company, as it helps to distinguish the company and its products and services from the competition .

3. Guerrilla marketing - Wikipedia

   en.wikipedia.org/wiki/Guerrilla_marketing

   Guerrilla marketing focuses on taking the consumer by surprise to make a dramatic impression about the product or brand. [5] This in turn creates buzz about the product being marketed. It is a way of advertising that increases consumers' engagement with the product or service, and is designed to create a memorable experience.

4. Kano model - Wikipedia

   en.wikipedia.org/wiki/Kano_model

   The Kano model is a theory for product development and customer satisfaction developed in the 1980s by Noriaki Kano.This model provides a framework for understanding how different features of a product or service impact customer satisfaction, allowing organizations to prioritize development efforts effectively.

5. Next-best-action marketing - Wikipedia

   en.wikipedia.org/wiki/Next-best-action_marketing

   The "next best action" (an offer, proposition, service, etc.) is determined by the customer's interests and needs, and the marketing organization's business objectives and policies. This is in sharp contrast to traditional marketing approaches that first create a proposition for a product or service and then attempt to find interested and ...

6. Service as a product - Wikipedia

   en.wikipedia.org/wiki/Service_as_a_product

   Service as a product (SaaP); pronounced / s æ p / or / s ɑː p / [1] is a transaction of service production and delivery model in which a productized service [2] is sold by the seller or vendor to the buyer and is centrally hosted, either on a standalone website or an open marketplace platform. It is sometimes referred to as "on-demand service".

7. The Votes Are In—Here Are the Winners of the Trader Joe's ...

   www.aol.com/votes-winners-trader-joes-customer...

   800-290-4726 more ways to reach us. Sign in ... Best Overall Product. ... To no surprise, the customers voted the Chili & Lime Flavored Rolled Corn Tortilla Chips as the best snack in addition to ...