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Nike, originally known as Blue Ribbon Sports (BRS), was founded by University of Oregon track athlete Phil Knight and his coach, Bill Bowerman, on January 25, 1964. [16] The company initially operated in Eugene, Oregon as a distributor for Japanese shoemaker Onitsuka Tiger, making most sales at track meets out of Knight's automobile. [16]
Davidson continued working for Blue Ribbon Sports (it officially became Nike, Inc. in 1972) until the design demands of the growing company exceeded one person's capacity. In 1976, the company hired its first external advertising agency, John Brown and Partners, and Davidson went on to work on other clients' needs.
Established as "Blue Ribbon Sports" by University of Oregon track athlete Phil Knight and his coach, Bill Bowerman, on January 25, 1964. [1] The company initially operated in Eugene, Oregon as a distributor for Japanese shoe maker Onitsuka Tiger, making most sales at track meets out of Knight's automobile. [1]
By 1969, these early sales allowed Knight to leave his accountant job and work full-time for Blue Ribbon Sports. [14] Jeff Johnson, Nike's first employee, suggested calling the firm "Nike," named after the Greek winged goddess of victory, [16] and Blue Ribbon Sports was subsequently renamed Nike in 1971. [17]
Onitsuka Tiger Mexico 66 in white/blue/red. In 1968, Blue Ribbon Sports started importing Onitsuka to the American market, including the TG-4 "Marathons", with nylon uppers and flat rubber soles, and their training shoe, the Cortez, with an all-leather white upper and thickly padded soles. They also had an all-around exercise shoe called the ...
To qualify for the Blue Ribbon list, a company must appear on at least four of our nine most rigorous annual rankings. ... Sports. Weather. 24/7 Help. For premium support please call: 800-290-4726 ...
Sports. Weather. 24/7 ... (particularly the white ones with a red and blue ribbon stripe on the side). "SeaVees are my favorites. ... green, blue, red, gray and more on the brand's website and at ...
Nike, Inc. was founded in 1964 as Blue Ribbon Sports. The firm was co-founded by Bill Bowerman and Phillip Knight. Bowerman coached the famed "Men of Oregon" track program and Knight was coached by Bowerman in the 1950s. [3] Knight graduated from UO in 1959 with a business degree. [4] As I’ve said many times, my business life was born on ...