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  2. Loaded language - Wikipedia

    en.wikipedia.org/wiki/Loaded_language

    An emotion, elicited via emotive language, may form a prima facie reason for action, but further work is required before one can obtain a considered reason. [ 2 ] Emotive arguments and loaded language are particularly persuasive because they exploit the human weakness for acting immediately based upon an emotional response, without such further ...

  3. Emotive conjugation - Wikipedia

    en.wikipedia.org/wiki/Emotive_conjugation

    In rhetoric, emotive or emotional conjugation (also known as Russell's conjugation) [1] is a rhetorical technique used to create an intrinsic bias towards or against a piece of information. Bias is created by using the emotional connotation of a word to prime a response from the audience by creating a loaded statement.

  4. Jakobson's functions of language - Wikipedia

    en.wikipedia.org/wiki/Jakobson's_functions_of...

    The emotive [note 1] function: relates to the Addresser (sender) and is best exemplified by interjections and other sound changes that do not alter the denotative meaning of an utterance but do add information about the Addresser's (speaker's) internal state, e.g. "Wow, what a view!" Whether a person is experiencing feelings of happiness ...

  5. Persuasive writing - Wikipedia

    en.wikipedia.org/wiki/Persuasive_writing

    Persuasive writing is a form of written arguments designed to convince, motivate, or sway readers toward a specific point of view or opinion on a given topic. This writing style relies on presenting reasoned opinions supported by evidence that substantiates the central thesis .

  6. Persuasive definition - Wikipedia

    en.wikipedia.org/wiki/Persuasive_definition

    A persuasive definition is a form of stipulative definition which purports to describe the true or commonly accepted meaning of a term, while in reality stipulating an uncommon or altered use, usually to support an argument for some view, or to create or alter rights, duties or crimes. [1]

  7. Climax (rhetoric) - Wikipedia

    en.wikipedia.org/wiki/Climax_(rhetoric)

    Climax is frequently used in persuasion (particularly advertising) to create false dilemmas and to focus attention on the positive aspects of the subject at hand. The initial inferior options make the final term seem still better by comparison than it would appear in isolation: "X is good, Y is better, Z is best" is a standard format.

  8. Glossary of rhetorical terms - Wikipedia

    en.wikipedia.org/wiki/Glossary_of_rhetorical_terms

    Tricolon – the pattern of three phrases in parallel, found commonly in Western writing after Cicero—for example, the kitten had white fur, blue eyes, and a pink tongue. Trivium – grammar, rhetoric, and logic taught in schools during the medieval period. Tropes – a figure of speech that uses a word aside from its literal meaning.

  9. Emotivism - Wikipedia

    en.wikipedia.org/wiki/Emotivism

    Stevenson's Ethics and Language, written after Ross's book but before Brandt's and Urmson's, states that emotive terms are "not always used for purposes of exhortation." [47] For example, in the sentence "Slavery was good in Ancient Rome", Stevenson thinks one is speaking of past attitudes in an "almost purely descriptive" sense. [47]