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Ketchum Inc. is a global public relations firm, offering marketing, branding, and corporate communications services in the corporate, healthcare, food and beverage, and technology industries. [1] George Ketchum founded the firm as a Pittsburgh-based advertising company in 1923. It later evolved to include a public relations practice.
The main ethical issue surrounding sponsorship being utilised as a form of marketing communication by food companies is the sponsorship of sport from perceived unhealthy food and beverage companies, such as McDonald's and Coca-Cola's sponsorship of the Olympics.
Facts Up Front - A program of the CBA and Food Marketing Institute, this labeling system displays nutrition information on the front of food and beverage packages. Hands-on Classrooms - Provides free resources for students, teachers, administrators, and parents about food safety, systems, and processing.
Andrew Freeman, the San Francisco, California-based founder of the boutique marketing and public relations firm af&co. and the co-founder of creative agency Carbonate. (Freeman and teammate Leith ...
Canyon Creek Food Company; Chapman's; Cott; Daiya; Dan-D Foods; Dare Foods; Earth's Own Food Company; Ganong Bros. Gay Lea; George Weston Limited; Jim Pattison Group; Just Us! Kawartha Dairy Company; Lassonde Industries; Laura Secord Chocolates; Lesters Foods Ltd. M&M Food Market; Maple Leaf Foods; McCain Foods; Metro Inc. Mike's Hard Lemonade ...
This is a list of food industry trade associations.A trade association is an organization founded and funded by businesses that operate in a specific industry. An industry trade association participates in public relations activities such as advertising, education, political donations, lobbying and publishing, but its focus is collaboration between companies.