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Anyword is a technology company that offers an artificial intelligence platform, using natural language processing to generate and optimize marketing text for websites, social media, email, and ads. [ 1 ] [ 2 ] [ 3 ] The company also offers a complete managed service to publishers and brands to help them increase their revenue through social ads.
Google offers free tools to do some basic keyword analysis. All the results are based on data from the Google search engine . Google recently released an update to the Google Keyword Planner and changed some of its policies by which the first campaign must be set in order to get the Keyword Planner back.
It has been used in advertising campaigns, reporting, product demonstrations, and to create chatbots. [3] [4] Synthesia's software algorithm mimics speech and facial movements based on video recordings of an individual’s speech and phoneme pronunciation. From this a text-to-speech video is created to look and sound like the individual. [5] [6]
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Google Ad Manager (GAM) is an online ad exchange platform for companies or individuals. This online server allows a company or person to manage their inventory of ads, the audiences those ads serve, and allows them to check the performance of the ads they are running, and allows them to manage the buying and selling of their ads by other networks. [11]
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