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Russell Athletic is an American clothing manufacturer based in Bowling Green, Kentucky. Currently a subsidiary of global company Fruit of the Loom , Russell Athletic was the main brand of Russell Brands, LLC. until its acquisition in 2006.
Russell Brands, LLC was an American corporation that manufactured sports equipment, marketing its products under many brands and subsidiaries, such as Russell Athletic (its flagship brand) and Spalding. Formerly a publicly traded company, Russell Brands was acquired by Fruit of the Loom, a wholly owned subsidiary of Berkshire Hathaway, in 2006. [3]
These loose, collarless pullovers were the first sweatshirts. A new division of the company, focusing solely on the production of sweatshirts, became the Russell Athletic Company. The sweatshirt's potential as a portable advertising tool was discovered in the 1960s when U.S. universities began printing their names on them to exhibit school pride.
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Champion (also stylized as Champion U.S.A.) is a brand of clothing, specializing in sportswear owned and marketed by American apparel company Hanesbrands (based in Winston-Salem, North Carolina), which was spun off by the Sara Lee Corporation in 2006.
At one time, BIKE produced athletic shoes and a wider range of sports-related apparel. In 2001, Bike was the official helmet supplier of the XFL American football league. Almost every player in the XFL wore a helmet made by the company. In 2003, Bike was part of the Russell Corporation, which is a subsidiary of Berkshire Hathaway.
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