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Metaphorical framing is a particular type of framing that attempts to influence decision-making by mapping characteristics of one concept in terms of another. [1] [2] [3] The purpose of metaphorical framing is to convey an abstract or complex idea in easier-to-comprehend terms by mapping characteristics of an abstract or complex source onto characteristics of a simpler or concrete target.
Second, to the critic isolates the metaphor(s) within the text, both obvious and more subtle substitutions of meaning. Here Foss invokes Max Black's interaction theory of "tenor" (the principal subject or focus) and "vehicle" (secondary subject or frame for the metaphor), a method to analyze ways in which the related dissimilar objects actually ...
Frame analysis (also called framing analysis) is a multi-disciplinary social science research method used to analyze how people understand situations and activities. Frame analysis looks at images, stereotypes, metaphors, actors, messages, and more. It examines how important these factors are and how and why they are chosen. [1]
A metaphor is a comparison that does not use the words "like" or "as". Metaphors can span over multiple sentences. Example: "That boy is like a machine." is a simile but "That boy is a machine!" is a metaphor.
Uses of figurative language, or figures of speech, can take multiple forms, such as simile, metaphor, hyperbole, and many others. [12] Merriam-Webster's Encyclopedia of Literature says that figurative language can be classified in five categories: resemblance or relationship, emphasis or understatement, figures of sound, verbal games, and errors.
George Philip Lakoff (/ ˈ l eɪ k ɒ f / LAY-kof; born May 24, 1941) is an American cognitive linguist and philosopher, best known for his thesis that people's lives are significantly influenced by the conceptual metaphors they use to explain complex phenomena.
Framing theory and frame analysis provide a broad theoretical approach that analysts have used in communication studies, news (Johnson-Cartee, 1995), politics, and social movements (among other applications). According to Bert Klandermans, the "social construction of collective action frames" involves "public discourse, that is, the interface ...
Catachresis – A metaphor that is or can be a stretch for an audience to catch on to. Catachreses can be subjective; some people may find a metaphor to be too much while others may find it perfectly reasonable. [2] Metonymy – A trope through proximity or correspondence. For example, referring to actions of the U.S. president as "actions of ...