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  2. Omnichannel - Wikipedia

    en.wikipedia.org/wiki/Omnichannel

    Omnichannel. Omnichannel is a neologism describing a business strategy. According to Frost & Sullivan, omnichannel is defined as "seamless and effortless, high-quality customer experiences that occur within and between contact channels". [1]

  3. Omnichannel retail strategy - Wikipedia

    en.wikipedia.org/wiki/Omnichannel_retail_strategy

    Omnichannel retail strategy, originally also known in the U.K. as bricks and clicks, [citation needed] is a business model by which a company integrates both offline (bricks) and online (clicks) presences, sometimes with the third extra flips (physical catalogs). By the mid-2010s, many (physical store) retailers offered ordering via their ...

  4. Omnichannel order fulfillment - Wikipedia

    en.wikipedia.org/wiki/Omnichannel_order_fulfillment

    Omnichannel order fulfillment. Omnichannel order fulfillment is a material handling fulfillment strategy and process that treats inventory as fully available to all channels (e-commerce, store replenishment and wholesale) from one location. While the internal fulfillment process may diverge to optimize the operations, the outbound process only ...

  5. Multichannel marketing - Wikipedia

    en.wikipedia.org/wiki/Multichannel_marketing

    Multichannel marketing is the blending of different distribution and promotional channels for the purpose of marketing. Distribution channels include a retail storefront, a website, or a mail-order catalogue. Multichannel marketing is about choice. [1] The objective of the companies doing the marketing is to make it easy for a consumer to buy ...

  6. Retail marketing - Wikipedia

    en.wikipedia.org/wiki/Retail_marketing

    See Product management. The primary product-related decisions facing the retailer are the product assortment (what product lines, how many lines and which brands to carry); the type of customer service (high contact through to self-service) and the availability of support services (e.g. credit terms, delivery services, after sales care).

  7. Kana Software - Wikipedia

    en.wikipedia.org/wiki/Kana_Software

    KANA Software, Inc. is a wholly owned subsidiary of Verint Systems (NASDAQ: VRNT) and provides on-premises and cloud computing hosted customer relationship management software products to many of the Fortune 500, mid-market businesses and government agencies.

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