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The Estée Lauder Companies Inc. (/ ˈ ɛ s t eɪ ˈ l ɔː d ər / EST-ay LAW-dər; stylized as ESTĒE LAUDER) is an American multinational cosmetics company, a manufacturer and marketer of makeup, skincare, perfume, and hair care products, based in Midtown Manhattan, New York City. It is the second largest cosmetics company in the world after ...
Because of the fast-decreasing age of makeup users, many companies, from drugstore brands like Rimmel to higher-end products like Estee Lauder, cater to this expanding market by introducing flavored lipsticks and glosses, cosmetics packaged in glittery and sparkly packaging, and marketing and advertising using young models. [45]
Clinique was the third brand that was "born" from the Lauder Group after Estée Lauder and Aramis. [ 7 ] In 2008, Clinique announced a partnership [ 8 ] with Allergan , the maker of Botox and former cosmeceutical partner of Elizabeth Arden , with the result being a new line called Clinique Medical.