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  2. Risk aversion - Wikipedia

    en.wikipedia.org/wiki/Risk_aversion

    risk averse (or risk avoiding) - if they would accept a certain payment (certainty equivalent) of less than $50 (for example, $40), rather than taking the gamble and possibly receiving nothing. risk neutral – if they are indifferent between the bet and a certain $50 payment.

  3. Risk neutral preferences - Wikipedia

    en.wikipedia.org/wiki/Risk_neutral_preferences

    In the context of the theory of the firm, a risk neutral firm facing risk about the market price of its product, and caring only about profit, would maximize the expected value of its profit (with respect to its choices of labor input usage, output produced, etc.). But a risk averse firm in the same environment would typically take a more ...

  4. Risk aversion (psychology) - Wikipedia

    en.wikipedia.org/wiki/Risk_aversion_(psychology)

    Most theoretical analyses of risky choices depict each option as a gamble that can yield various outcomes with different probabilities. [2] Widely accepted risk-aversion theories, including Expected Utility Theory (EUT) and Prospect Theory (PT), arrive at risk aversion only indirectly, as a side effect of how outcomes are valued or how probabilities are judged. [3]

  5. Pay what you want - Wikipedia

    en.wikipedia.org/wiki/Pay_what_you_want

    The ex post PWYW system works as a signal of quality to attract risk-averse buyers. This might be a profitable strategy if it attracts risk-averse buyers, increasing the consumer base and allowing economies of scale in production.

  6. Yum China (YUMC) Q4 2024 Earnings Call Transcript - AOL

    www.aol.com/yum-china-yumc-q4-2024-170026785.html

    Our restaurant margin was 12.3%, 160 basis points higher year over year. On a comparable basis, restaurant margin was 180 basis points higher year over year. We achieved savings across all cost lines.

  7. Risk-seeking - Wikipedia

    en.wikipedia.org/wiki/Risk-seeking

    In accounting, finance, and economics, a risk-seeker or risk-lover is a person who has a preference for risk. While most investors are considered risk averse, one could view casino-goers as risk-seeking. A common example to explain risk-seeking behaviour is; If offered two choices; either $50 as a sure thing, or a 50% chance each of either $100 ...

  8. Adverse selection - Wikipedia

    en.wikipedia.org/wiki/Adverse_selection

    Another possible reason is the negative correlation between risk aversion (such as the willingness to purchase insurance) and risk level (estimated beforehand based on hindsight observation of the occurrence rate for other observed claims) in the population. If risk aversion is higher among lower-risk customers, adverse selection can be reduced ...

  9. An international restaurant chain is drawing both praise and criticism after launching a series of new "gender-neutral" new cocktails. Restaurant chain stirs controversy over 'gender neutral ...