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Cost-per-click (CPC) is calculated by dividing the advertising cost by the number of clicks generated by an advertisement. The basic formula is: Cost-per-click ($) = Advertising cost ($) / Ads clicked (#) There are two primary models for determining pay-per-click: flat-rate and bid-based.
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LinkedIn Ads: Use paid advertising to reach a broader audience with targeted campaigns. Use LinkedIn Analytics - Keep track of your performance on LinkedIn by monitoring analytics.
LinkedIn (/ l ɪ ŋ k t ˈ ɪ n /) is a business and employment-focused social media platform that works through websites and mobile apps. It was launched on May 5, 2003 by Reid Hoffman and Eric Ly. [4] Since December 2016, LinkedIn has been a wholly owned subsidiary of Microsoft. [5]
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