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The center is named for Arthur W. Page, whose views have been distilled into the Page Principles: (1) tell the truth; (2) prove it with action; (3) listen to stakeholders; (4) manage for tomorrow; (5) conduct public relations as if the whole enterprise depends on it; (6) realize that an enterprise's true character is expressed by its people; and (7) remain calm, patient and good-humored.
Recognize a special obligation to serve as watchdogs over public affairs and government. Seek to ensure that the public's business is conducted in the open, and that public records are open to all. Provide access to source material when it is relevant and appropriate. Boldly tell the story of the diversity and magnitude of the human experience.
A code of practice is adopted by a profession (or by a governmental or non-governmental organization) to regulate that profession. A code of practice may be styled as a code of professional responsibility, which will discuss difficult issues and difficult decisions that will often need to be made, and then provide a clear account of what behavior is considered "ethical" or "correct" or "right ...
In addition to codes of ethics, many news organizations maintain an in-house ombudsman whose role is, in part, to keep news organizations honest and accountable to the public. The ombudsman is intended to mediate in conflicts stemming from internal or external pressures, to maintain accountability to the public for news reported, to foster self ...
The Chartered Institute of Public Relations, the Public Relations Society of America, and The Institute of Public Relations are a few organizations that publish an ethical code. Still, Edelman 's 2003 semi-annual trust survey found that only 20 percent of survey respondents from the public believed paid communicators within a company were ...
Media ethics is the subdivision of applied ethics dealing with the specific ethical principles and standards of media, including broadcast media, film, theatre, the arts, print media and the internet. The field covers many varied and highly controversial topics, ranging from war journalism to Benetton ad campaigns.
The Public Relations Society of America was formed in 1947 by combining the American Council on Public Relations and the National Association of Public Relations Councils. [5] [6] [7] The society had its first annual conference in Philadelphia, [8] where Richard Falk was given PRSA's first "annual citation" for advancing the field of public ...
One of the most important achievements of the organization in those years was approval of Code of Athens (called also Code of Ethics) in 1965 which enjoins public relations practitioners worldwide to respect the Charter of the United Nations and the moral principles of its Universal Declaration of Human Rights. The author of the document ...