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The campaign was launched to market Old Spice's Red Zone After Hours Body Wash, but was subsequently expanded to include other products, following its success. The campaign targets female viewers, despite the product's intended market being male, as the company determined that women frequently make purchasing decisions for hygiene products even ...
Advertisement ending screen as appeared on "And So It Begins" Make a Smellmitment [1] is an advertising campaign created by Wieden+Kennedy for Old Spice in the United States. . The campaign is preceded by "The Man Your Man Could Smell Like", which was a television advertising campaign by Wieden+Kennedy for Old Spi
Old Spice is an American brand offering male grooming products including aftershaves, deodorants and antiperspirants, shampoos, body washes, shaving cream, and soaps. It is manufactured by Procter & Gamble. Old Spice was launched as Early American Old Spice by William Lightfoot Schultz's soap and toiletries
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Blu Atlas Body Wash (3 oz) is the best travel-size body wash for men and women. It’s formulated with good-for-skin ingredients and provides a deep clean without stripping moisture from the body.
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