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  2. Typology of business strategies - Wikipedia

    en.wikipedia.org/wiki/Typology_of_business...

    Miles and Snow identify three types of competitive strategies, those adopted by defender, analyzer and prospector types of organization, and a fourth, non-strategic type of organization, whose competitive behaviour is reactive to the perceived environmental conditions within which it operates. [2]

  3. Porter's generic strategies - Wikipedia

    en.wikipedia.org/wiki/Porter's_generic_strategies

    A company also chooses one of two types of scope, either focus (offering its products to selected segments of the market) or industry-wide, offering its product across many market segments. The generic strategy reflects the choices made regarding both the type of competitive advantage and the scope. The concept was described by Michael Porter ...

  4. Competitive advantage - Wikipedia

    en.wikipedia.org/wiki/Competitive_advantage

    In business, a competitive advantage is an attribute that allows an organization to outperform its competitors.. A competitive advantage may include access to natural resources, such as high-grade ores or a low-cost power source, highly skilled labor, geographic location, high entry barriers, and access to new technology and to proprietary information.

  5. Pricing strategies - Wikipedia

    en.wikipedia.org/wiki/Pricing_strategies

    Freemium is a revenue model that works by offering a product or service free of charge (typically digital offerings such as software) while charging a premium for advanced features, functionality, or related products and services. The word "freemium" is a portmanteau combining the two aspects of the business model: "free" and "premium".

  6. Competitor analysis - Wikipedia

    en.wikipedia.org/wiki/Competitor_analysis

    The strategic rationale of competitor profiling is simple. Superior knowledge of rivals offers a legitimate source of competitive advantage. The raw material of competitive advantage consists of offering superior customer value in the firm's chosen market. The definitive characteristic of customer value is the adjective, superior.

  7. Economic moat - Wikipedia

    en.wikipedia.org/wiki/Economic_Moat

    Examples of some economic moats are network effect, intangible assets, cost advantage, switching costs, and efficient scale. [5] Network effect: A network effect happens when the "value of a good or service grows" as it's used by existing and new customers. [6] An example is Amazon. [7]

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  9. Market structure - Wikipedia

    en.wikipedia.org/wiki/Market_structure

    Example: Agricultural products which have many buyers and sellers, selling homogeneous goods where the price is determined by the demand and supply of the market and not individual firms. In the short run, a firm in a perfectly competitive market may gain profits or loss, but in the long run, due to the entry and exit of new firms, price will ...