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A swim brief or racing brief is any briefs-style male swimsuit such as those worn in competitive swimming, diving and water polo. The popularity of the Australian Speedo brand racing brief has led to the use of its name in many countries around the world to refer to any racing brief, regardless of the maker. [ 1 ]
Speedo began the next decade by completing its acquisition of Robert Shaw & Company in 1971. [14] The 1970s also saw the company pioneer the use of elastane (spandex) and the brand's use in Olympic record breaking continued at the 1972 Munich and 1976 Montreal games, the latter of which Speedo was an official swimwear licensee. [9]
High-technology swimwear is designed to reduce drag and improve swimming performance. [6] Speedo claims that their LZR Racer reduced drag or water resistance by 38% compared to a traditional Lycra practice swim suit. [1] This high-technology swimwear is designed to minimize drag while maximizing support to muscles. [1]
Wachner's intention was to transform Speedo from swimwear label to retail concept. [26] Authentic fitness went public in June 1992 and opened its first Speedo Authentic retail store five months later [ 26 ] In 1993, Authentic Fitness had a licensing deal with Oscar de la Renta, Ltd. and had acquired swimwear labels Cole, Catalina, and Anne Cole ...
[10] 98% of all swim medals won and 23 of the 25 world records broken at the Beijing Olympics were won by swimmers wearing the suit. [11] As of August 24, 2009 [update] , 93 world records had been broken by swimmers wearing a LZR Racer, [ 4 ] and 33 of the first 36 Olympic medals have been won wearing it.
Once upon a time, in a far away land called England, a young Prince decided to play for the university water polo team and donned a Speedo that was abnormally high up on his waist.
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