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Schurman Retail Group is an American stationery, greeting card, gifts, and paper products company based in Fairfield, California.The company operates brands and retail stores under the names Papyrus, NIQUEA.D, and Paper Destiny.
Unlike handcrafted cards, mass-produced printed greeting cards have been faced with competition from electronic greeting cards. Over seven billion greeting cards were sent in the US each year [citation needed]; greeting cards are a multibillion-dollar business. Many hobbyists taking advantage of the low setup costs of web-based selling and the ...
American Greetings Corporation is a privately held American company and is the world's second largest greeting card producer behind Hallmark Cards. [ 2 ] [ 3 ] Based in Westlake, Ohio , a suburb of Cleveland , the company sells paper greeting cards, electronic greeting cards, gift packaging, stickers and party products.
As of 2017, more than 160 million Maxine greeting cards have been sold. [30] The comic strip-style character, portrayed as an irascible older woman, was created by Hallmark in-house artist John Wagner, and in addition to greeting cards has been featured on t-shirts, coffee mugs, holiday ornaments, and other items.
The custom of sending greeting cards can be traced back to the ancient Chinese who exchanged messages of good will to celebrate the New Year, and to the early Egyptians, who conveyed their greetings on papyrus scrolls. [13] By the early 15th century, handmade paper greeting cards were being exchanged in Europe.
The stores also offered products like journals, note cards, gift wrap, and customized invitations. [5] [6] [7] Through the NIQUEA.D brand, Papyrus sold a selection of gifts, jewelry, and other fashion accessories. Other brands sold in Papyrus stores included American Greetings and Carlton Cards. The Papyrus logo is a distinct pink hummingbird ...