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The Central Treaty Organization (CENTO), formerly known as the Middle East Treaty Organization (METO) and also known as the Baghdad Pact, was a military alliance of the Cold War. It was formed on 24 February 1955 by Iran , Iraq , Pakistan , Turkey , and the United Kingdom .
The leaders of several SEATO countries in front of the Congress Building in Manila, hosted by Philippine President Ferdinand Marcos on 24 October 1966. The Southeast Asia Collective Defense Treaty was signed on 8 September 1954 in Manila, [1] as part of the American Truman Doctrine of creating anti-communist bilateral and collective defense treaties. [2]
The Southeast Asia Treaty Organization (SEATO), also known as the Manila Pact, was a defense treaty made between several countries inside and outside of Southeast Asia. Its purpose was to protect against the spread of communism in Southeast Asia and to help improve conditions in the region.The original members included the United States, France ...
Double jeopardy (marketing) Double loop marketing; Emotional branding; Engagement (marketing) Facelift (product) Fallacy of quoting out of context; Fine print; Flighting (advertising) Growth Hacking; Heavy-up; Inseparability; Intangibility; Integrated marketing communications; Low-end market; Marketing communications; Marketing experimentation ...
CMO – Chief Marketing Officer; COB – Close of Business; COC – Cost of Credit [2] or Cost of Capital [3] COD – Cost of Debt [4] or Cash on Delivery; COE – Center of Excellence or Cost of Equity [5] COGS – Cost of Goods Sold; Corp. – Corporation; COO – Chief Operating Officer; CPA – Certified Public Accountant; CPI – Consumer ...
Social media marketing is the use of social media platforms and websites to promote a product or service. [1] Although the terms e-marketing and digital marketing are still dominant in academia, social media marketing is becoming more popular for both practitioners and researchers.
After that, the information can be presented in a variety of long form and short form formats, including news, video, white papers, e-books, infographics, email newsletters, case studies, podcasts, how-to guides, question and answer articles, photos, blogs, etc. [3] Examples of short form content include short blog posts and social media posts ...
Market segmentation is the process of dividing mass markets into groups with similar needs and wants. [2] The rationale for market segmentation is that in order to achieve competitive advantage and superior performance, firms should: "(1) identify segments of industry demand, (2) target specific segments of demand, and (3) develop specific 'marketing mixes' for each targeted market segment ...