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The first Pulsar initially sold for $2,100 ($15,800 in 2023 dollars). In October 1972, the Potpourri segment in the issue of Playboy mentioned the first Pulsar, and included a photo. In 1975, a digital Pulsar with a built-in calculator was released. [4] In 1978, Seiko Corporation acquired the Pulsar brand, it is mid-grade of their product range.
Kinetic technology has also been used in some of Seiko's Pulsar and Lorus watches. As of 2007, Seiko has sold more than eight million automatic quartz watches. [2] The different calibres of Kinetic watches currently are relatively large and heavy, weighing in at 1/3 of a pound (150 grams) or more on many models.
Seiko Corporation of America distributes Seiko watches and clocks, as well as Pulsar and Lorus brand watches, in the United States. The models available in the United States are typically a smaller subset of the full line produced in Japan. Seiko Corporation of America is headquartered in Mahwah, New Jersey, alongside the Coserv repair center ...
These watches, which first retailed for only $20, [73] reduced to $10 in 1976, saw Pulsar lose $6 million and the Pulsar brand sold to Seiko. [74] A Casio DBA-800 databank watch with phone dialling capabilities, c. 1987. An early LED watch that was rather problematic was The Black Watch made and sold by British company Sinclair Radionics in ...
Quartz movement of the Seiko Astron, 1969. The quartz crisis (Swiss) or quartz revolution (America, Japan and other countries) was the advancement in the watchmaking industry caused by the advent of quartz watches in the 1970s and early 1980s, that largely replaced mechanical watches around the world.
Using Seiko's own family of movements but with modern styling designed to appeal to younger customers, Alba watches are primarily aimed at Asian and Middle Eastern markets in the hope of creating long-term loyalty to the Seiko group as these customers' purchasing power increases. [3] The word 'Alba' translates to 'dawn' in Italian, and Spanish. [4]