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Eye shadow (or eyeshadow) is a cosmetic applied primarily to the eyelids to attract attention to the wearer's eyes, making them stand out or look more attractive. [1] Eye shadow can also be applied under the eyes, on the cheeks, or to brow bones. Civilizations around the world use eye shadow predominantly on women but also occasionally on men.
Make-up artist at work before a Gotipua Odissi dance performance Kajal is an integral part of classical dances in India such as Bharatanatyam and Odissi . The dancers apply kajal broadly around their eyes to give them an elongated look, so as to draw attention to their eye gestures and movements.
Castor oil and its derivatives are found in many cosmetics as it is "non-comedogenic" (does not exacerbate or contribute to acne). [3]Cerebrosides (cells from the nervous systems of cattle or swine) were once used in some high-end skin-care products to increase moisture retention and to create a smooth skin surface, [4] however the BSE controversy has put an end to this practice.
Huadian (traditional Chinese: 花鈿; simplified Chinese: 花钿), also known as huazi (Chinese: 花子; lit. 'Little flower'), [1] mianhua (Chinese: 面花), meizi (Chinese: 媚子), [2] plum blossom makeup [3] or plum makeup [4] (Chinese: 梅花妝; pinyin: méihuāzhuāng or Chinese: 落梅妝; pinyin: luòméizhuāng) or Shouyang makeup [3] (Chinese: 壽陽妝), is a form of traditional ...
The term "mineral makeup" applies to a category of face makeup, including foundation, eye shadow, blush, and bronzer, made with loose, dry mineral powders. These powders are often mixed with oil-water emulsions. Lipsticks, liquid foundations, and other liquid cosmetics, as well as compressed makeups such as eye shadow and blush in compacts, are ...
e.l.f. Beauty, Inc. is an American cosmetics brand based in Oakland, California.It was founded by Joseph Shamah and Scott Vincent Borba in 2004. [3] Items include bath and skin-care products, mineral-based makeup, professional tools, [4] eyeliners, lipstick, glosses, [5] [6] blushes, bronzers, brushes, and mascara, among others.