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Lux Soap's Hollywood campaign along with its many other advertising efforts, would assist Lux Soap in becoming a worldwide leader in soap sales. [6] As the focus of advertising shifted from the use of Hollywood starlets to a focus on everyday women, Lux Soap declined in sales and was removed from the shelves in the 1990s.
The Swadeshi Industrial Works PLC was established in 1941 and was the first local soap manufacturing company in the country. [3] Swadeshi is one of the native industrial companies developed during the wartime economic background. [4] By 1958, Swadeshi was one of the four soap manufacturers in Sri Lanka.
In 1959, Lano introduced Lano-ungen, or 'the Lano kid', a competition where one entered a picture of a child which could then be picked out to represent the soap for the coming year, as well as receive various prizes. [1] Lano liquid hand soap was launched in 1989, with a compact soap dispenser being introduced in 1993. Around the turn of the ...
In Sri Lanka, Sunlight laundry soap has a market share of more than 75%, [7] and won the "brand of the year" award in 2004. South Africans use the brand for bath soap, dishwashing liquid, washing powder, and fabric conditioner. [8] The brand was also used in the Philippines during the 1990s as detergents.
It is based on market capitalisation. Weighting of shares is conducted in proportion to the issued ordinary capital of the listed companies, valued at current market price (i.e. market capitalisation). The base year is 1985, and the base value of the index is 100. This is the longest and the broadest measure of the Sri Lankan Stock market.
Lanka Sathosa also known as Sathosa is a wholesale and retail chain located in Sri Lanka. It is considered to be the largest state-owned retail chain in the country and was established in 2005. [ 1 ] Sathosa was incorporated as a state-owned enterprise under Companies Act no 7 of 2007 and it is regulated by the Ministry of Trade, Commerce ...