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In marketing and sales, marketing collateral is a collection of media used to support the sales of a product or service. Historically, the term "collateral" specifically referred to brochures or sell sheets developed as sales support tools. These sales aids are intended to make the sales effort easier and more effective. [1]
A flyer (or flier) is a form of paper advertisement intended for wide distribution and typically posted or distributed in a public place, handed out to individuals or sent through the mail. Today, flyers range from inexpensively photocopied leaflets to expensive, glossy, full-color circulars. Flyers in a digital format can be shared on the ...
Desktop publishing (DTP) is the creation of documents using dedicated software on a personal ("desktop") computer.It was first used almost exclusively for print publications, but now it also assists in the creation of various forms of online content. [1]
Microsoft Office 2013 (codenamed Office 15 [6]) is a version of Microsoft Office, a productivity suite for Microsoft Windows. Unlike with Office 2010, no macOS equivalent was released. Microsoft Office 2013 includes extended file format support, user interface updates and support for touch among its new features and is suitable for IA-32 and ...
The term template, when used in the context of word processing software, refers to a sample document that has already some details in place; those can (that is added/completed, removed or changed, differently from a fill-in-the-blank of the approach as in a form) either by hand or through an automated iterative process, such as with a software assistant.
Edo period LEL flyer from 1806 for a traditional medicine called Kinseitan. Egyptians used papyrus to make sales messages and wall posters. [8] Commercial messages and political campaign displays have been found in the ruins of Pompeii and ancient Arabia. Lost and found advertising on papyrus was common in ancient Greece and ancient Rome. Wall ...