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Takealot.com (stylised as takealot.com) [1] is a South African e-commerce company based in Cape Town, South Africa.It is regarded as South Africa's largest online retailer, [2] [3] takealot.com has helped grow online shopping in South Africa, [4] [5] [6] and was the first local retailer to take part in Black Friday.
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Potential customers can search and browse goods, compare price and quality, and then purchase the goods directly from the seller. The inventory is held by the sellers, not the company running the online marketplace. Online marketplaces are characterized by a low setup cost for sellers, because they do not have to run a retail store. [3]
South Africa's biggest e-commerce retailer, Takealot, has hired thousands of personal shoppers to help it penetrate townships and rural areas and fend off increased competition from global rivals ...
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1989: In May 1989, Sequoia Data Corp. introduced Compumarket, the first internet based system for e-commerce. Sellers and buyers could post items for sale and buyers could search the database and make purchases with a credit card. 1990: Tim Berners-Lee writes the first web browser, WorldWideWeb, using a NeXT computer. [79]
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