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Strategic communication can mean either communicating a concept, a process, or data that satisfies a long-term strategic goal of an organization by allowing facilitation of advanced planning, or communicating over long distances usually using international telecommunications or dedicated global network assets to coordinate actions and activities of operationally significant commercial, non ...
PACE (communication methodology) Primary, alternate, contingency and emergency (PACE) is a methodology used to build a communication plan. [1] The method requires the author to determine the different stakeholders or parties that need to communicate and then determine, if possible, the best four forms of communication between each of those parties.
Strategic planning is an organization 's process of defining its strategy or direction, and making decisions on allocating its resources to attain strategic goals. Furthermore, it may also extend to control mechanisms for guiding the implementation of the strategy. Strategic planning became prominent in corporations during the 1960s and remains ...
BLUF (communication) BLUF (bottom line up front) [1] is the practice of beginning a message with its key information (the "bottom line"). This provides the reader with the most important information first. [2] By extension, that information is also called a BLUF. It differs from an abstract or executive summary in that it is simpler and more ...
How effective communication can align leadership messages with organizational values and goals during the implementation of DEI. Challenges minority groups encounter while trying to progress in organizations. How effective communication strategies can foster an increase in the representation of underrepresented groups.
Situational Crisis Communication Theory (SCCT,), is a theory in the field of crisis communication. It suggests that crisis managers should match strategic crisis responses to the level of crisis responsibility and reputational threat posed by a crisis. [1] SCCT was proposed by W. Timothy Coombs in 2007.