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Levi Strauss & Co. (/ ˈ l iː v aɪ ˈ s t r aʊ s / LEE-vy STROWSS) is an American clothing company known worldwide for its Levi's (/ ˈ l iː v aɪ z / LEE-vyze) brand of denim jeans.It was founded in May 1853 [2] when German-Jewish immigrant Levi Strauss moved from Buttenheim, Bavaria, to San Francisco, California, to open a West Coast branch of his brothers' New York dry goods business.
Dockers is an American brand of garments and other accessories from Levi Strauss & Co. Levi Strauss & Co., then specializing in denim, introduced the Dockers brand in 1986. Dockers became a leading brand of business casual clothing for men under the leadership of Bob Siegel. [1] In 1987, Dockers introduced a women's line.
Levi was chosen to represent them, and he took steamships for San Francisco via Panama, [13] where he arrived in early March 1854 and joined his sister's family. [14] Strauss opened his wholesale business as Levi Strauss & Co. and imported fine dry goods from his brothers in New York, including clothing, bedding, combs, purses, and ...
Levi's creation of Lady Levi's epitomized this. ... the name also implied liberation in women’s clothing, offering a suit women could wear to enjoy popular new outdoor activities, ...
In May 2017 the CEO Rémy Baume announced [6] to merge the Kidiliz Group with the Semir Group, one of Chinas biggest manufacturers for children's clothing. [7] The Semir Group will hold 80 percent of the new company. In 2019 the Kilidiz Group filed for bankruptcy. [8]
A pair of jeans Microscopic image of faded fabric. Jeans are a type of trousers made from denim or dungaree cloth. Often the term "jeans" refers to a particular style of trousers, called "blue jeans", with the addition of copper pocket rivets added by Jacob W. Davis in 1871 [1] and patented by Davis and Levi Strauss on May 20, 1873.