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First, we appreciate the shade range, which offers option even for hard-to-manage pink undertones (and FYI, the brand's site has a shade finder to find your exact shade match, which nailed our color).
The reviews are in! Shoppers are smitten with the Maybelline Super Stay Powder-Foundation. “I tried new 24 hr powder foundation and it will forever be in my makeup bag,” one customer declared.
Maybelline New York (formerly The Maybelline Company and Mabelline and Co.), [1] trading as and commonly known as simply Maybelline (/ ˈ m eɪ b ɪ l iː n / MAY-bil-een), is an American multinational cosmetics, skin care, perfume, and personal care company, based in New York City.
Thick, unblended foundation on skin. Foundation is a liquid, cream, or powder makeup applied to the face and neck to create an even, uniform color to the complexion, cover flaws and, sometimes, to change the natural skin tone. Some foundations also function as a moisturizer, sunscreen, astringent or base layer for more complex cosmetics.
In 1917 Williams started producing eyebrow beautifier and cake eyelash, calling the product Maybelline, inspired by his sister Mabel. [7] [8] Maybelline was the first mascara produced in America. [9] In 1929 Williams expanded the production to eye shadow and eyebrow pencils. [10] Tom Lyle Williams and Emery Shaver
In 2021, the company acquired Canadian-based Deciem Beauty Group Inc. [16] In 2022, Estée Lauder opened a 300,000 sq ft. distribution center in Galgenen, Switzerland. [17] In November 2022, the company announced it was to acquire the designer fashion house Tom Ford in a deal worth $2.8bn, with Ford remaining as creative director until at least ...
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