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  2. Marketing plan - Wikipedia

    en.wikipedia.org/wiki/Marketing_plan

    [3] [6] Marketing planning can also be used to prepare a detailed case for introducing a new product or revamping current marketing strategies for existing products. [3] A complete marketing plan may include: [7] Executive summary; Market research. Market environment (e.g. economic, legal, governmental, technological, ecological, sociocultural ...

  3. Check sheet - Wikipedia

    en.wikipedia.org/wiki/Check_sheet

    Example checklist. While the check sheets discussed above are all for capturing and categorizing observations, the checklist is intended as a mistake-proofing aid when carrying out multi-step procedures, particularly during the checking and finishing of process outputs. This type of check sheet consists of the following:

  4. Sales and operations planning - Wikipedia

    en.wikipedia.org/wiki/Sales_and_operations_planning

    A properly implemented S&OP process routinely reviews customer demand and supply resources and "re-plans" quantitatively across an agreed 'rolling' horizon. The re-planning process focuses on changes from the previously agreed sales and operations plan, while it helps the management team to understand how the company achieved its current level ...

  5. Know your customer - Wikipedia

    en.wikipedia.org/wiki/Know_your_customer

    Know your customer (KYC) guidelines and regulations in financial services require professionals to verify the identity, suitability, and risks involved with maintaining a business relationship with a customer.

  6. Service design - Wikipedia

    en.wikipedia.org/wiki/Service_design

    Service design is the process of creating and improving services to meet the needs and expectations of customers. [16] Service design involves creating a service concept that defines the customer's experience, as well as the physical, human, and technological resources required to deliver the service.

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