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  2. SAP CRM - Wikipedia

    en.wikipedia.org/wiki/SAP_CRM

    In 2007 SAP started to develop a cloud based CRM which has been renamed from SAP Business ByDesign CRM to Sales on Demand to SAP Cloud for Customer [2] and finally to SAP Cloud for Sales. Since 2018 SAP has consolidated all of its cloud based marketing, sales, service and commerce applications as SAP C/4HANA suite.

  3. Customer relationship management - Wikipedia

    en.wikipedia.org/wiki/Customer_relationship...

    Siebel introduced the first mobile CRM app called Siebel Sales Handheld in 1999. The idea of a stand-alone, cloud-hosted customer base was soon adopted by other leading providers at the time, including PeopleSoft (acquired by Oracle), [11] Oracle, SAP and Salesforce.com. [14] The first open-source CRM system was developed by SugarCRM in 2004 ...

  4. ITIL - Wikipedia

    en.wikipedia.org/wiki/ITIL

    ITIL (previously and also known as Information Technology Infrastructure Library) is a framework with a set of practices (previously processes) for IT activities such as IT service management (ITSM) and IT asset management (ITAM) that focus on aligning IT services with the needs of the business.

  5. Sales effectiveness - Wikipedia

    en.wikipedia.org/wiki/Sales_Effectiveness

    Sales effectiveness has historically been used to describe a category of technologies and consulting services aimed at helping companies improve their sales results. Many [ according to whom? ] companies are creating sales effectiveness functions and have even given people titles such as VP of Sales Effectiveness.

  6. Software as a service - Wikipedia

    en.wikipedia.org/wiki/Software_as_a_service

    Infrastructure as a service (IaaS) is the most basic form of cloud computing, where infrastructure resources—such as physical computers—are not owned by the user but instead leased from a cloud provider. As a result, infrastructure resources can be increased rapidly, instead of waiting weeks for computers to ship and set up.

  7. Workday, Inc. - Wikipedia

    en.wikipedia.org/wiki/Workday,_Inc.

    Workday, Inc., is an American on‑demand (cloud-based) financial management, human capital management, and student information system software vendor. Workday was founded by David Duffield, founder and former CEO of ERP company PeopleSoft, along with former PeopleSoft chief strategist Aneel Bhusri, following Oracle's acquisition of PeopleSoft in 2005.

  8. Information technology consulting - Wikipedia

    en.wikipedia.org/wiki/Information_technology...

    In management, information technology consulting (also called IT consulting, computer consultancy, business and technology services, computing consultancy, technology consulting, and IT advisory) is a field of activity which focuses on advising organizations on how best to use information technology (IT) in achieving their business objectives and goals, but it can also refer more generally to ...

  9. Real-time marketing - Wikipedia

    en.wikipedia.org/wiki/Real-time_marketing

    Real-time marketing is marketing performed "on-the-fly" to determine an appropriate or optimal approach to a particular customer at a particular time and place. It is a form of market research inbound marketing that seeks the most appropriate offer for a given customer sales opportunity, reversing the traditional outbound marketing (or interruption marketing) which aims to acquire appropriate ...