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  2. Harry J. Sonneborn - Wikipedia

    en.wikipedia.org/wiki/Harry_J._Sonneborn

    This business model led to the explosive growth of McDonald's; the real estate deals were handled through a specially formed corporation named "McDonald's Franchise Realty Corp." [6] [7] The "Sonneborn model" persists to this day within the corporation, and might have been the most important financial decision in the company's history. McDonald ...

  3. Ray Kroc - Wikipedia

    en.wikipedia.org/wiki/Ray_Kroc

    Kroc's acquisition of the McDonald's franchise as well as his "Kroc-style" business tactics are the subject of Mark Knopfler's 2004 song "Boom, Like That". [ 42 ] [ 43 ] Kroc co-authored the book Grinding It Out , first published in 1977 and reissued in 2016; it served as the basis for a biographical movie about Kroc.

  4. Mac Tonight - Wikipedia

    en.wikipedia.org/wiki/Mac_Tonight

    Mac Tonight is a character that was used in marketing for McDonald's restaurants during the late 1980s. Known for his crescent moon head, sunglasses and piano-playing, the character played the song "Mack the Knife", which was made famous in the United States by Bobby Darin.

  5. The business model that made McDonald's a fast-food ... - AOL

    www.aol.com/article/2016/07/21/the-business...

    Chains like McDonald's, Burger King, and Wendy's have long relied on cheap labor to keep menu prices low while still driving a healthy profit. The business model that made McDonald's a fast-food ...

  6. Franchising - Wikipedia

    en.wikipedia.org/wiki/Franchising

    A McDonald's franchise in Moncton, New Brunswick, Canada Franchising is based on a marketing concept which can be adopted by an organization as a strategy for business expansion. Where implemented, a franchisor licenses some or all of its know-how, procedures, intellectual property , use of its business model , brand, and rights to sell its ...

  7. YouTube Music - Wikipedia

    en.wikipedia.org/wiki/YouTube_Music

    YouTube Music is a music streaming service developed by the American video platform YouTube, a subsidiary of Alphabet's Google.The service is designed with an interface that allows users to simultaneously explore music audios and music videos from YouTube-based genres, playlists and recommendations.

  8. 1 out of 8 Americans have worked at McDonald’s including ...

    www.aol.com/news/1-8-americans-worked-mcdonald...

    1 out of 8 people have worked at McDonald’s, and the Golden Arches is launching a new initiative based on the enlightening statistic, including a kickoff featuring New York Times Best Selling ...

  9. List of McDonald's marketing campaigns - Wikipedia

    en.wikipedia.org/wiki/List_of_McDonald's...

    McDonald's is your kind of place (1967 – January 22, 1971) You deserve a break today (1971–1975) Enjoy the best food at McDonald's (1973, concurrent with 1971 slogan) McDonald's Sure is Good to Have Around (1974, concurrent with 1971 slogan) We do it all for you (also known as You, you're the one) (1975–1979) [note 1]