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Walkers Snack Foods Limited, [1] trading as Walkers, is a British snack food manufacturer mainly operating in the UK and Ireland. The company is best known for manufacturing potato crisps and other snack foods. In 2013, it held 56% of the British crisp market. [10] Walkers was founded in 1948 in Leicester, England, by Henry Walker
The product remained under the Smiths brand years after its fellow products Quavers and Monster Munch were moved to the Walkers brand. In January 2001, Walkers announced to relaunch Square, and would transition it from the Smiths brand to the Walkers brand. [4] The name of the crisps was changed to Squares shortly afterward. [5]
Quavers are a deep-fried potato-based British snack food. Launched in the UK in 1968, they were originally made by Smith's in their factory on Newark Road in the Bracebridge area of Lincoln. Since 1997 they have been produced by Walkers. The name comes from the musical note, quaver.
Lay's (/ l eɪ z /) is a brand of potato chips with different flavors, as well as the name of the company that founded the chip brand in the United States. The brand is also referred to as Frito-Lay, as both Lay's and Fritos are brands sold by the Frito-Lay company, which has been a wholly owned subsidiary of PepsiCo since 1965.
Potatoes comprised about 10% of the caloric intake of Europeans. Along with several other foods that either originated in the Americas or were successfully grown or harvested there, potatoes sustained European populations. [47] The potato promoted economic development in Britain by underpinning the Industrial Revolution in the 19th century. It ...
Ruffles (known as Lays Maxx or Lays Max in some countries and Walkers Max, Walkers Max Double Crunch or Walkers Max Strong for the UK and Ireland markets, and Lays Ondas for Peru) is an American brand of crinkle-cut potato chips.
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French Fries - Small crisp potatoes straws similar in appearance and taste to french fries - now owned and manufactured by Snack Brands Australia and under the Walkers name; Jackets - Manufactured during the mid-1980s, these were crisps where the potatoes had not been peeled, leaving potato skin around the edges.