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Don Massey’s career started in construction in his home state of Tennessee.In 1955, he moved his family to the Detroit area and began selling cars. Massey was a natural salesman and by the late 1950s had been promoted to used car manager and then general manager at a Chevrolet dealership in Detroit.
The same year, the newly created Chevrolet-Pontiac-Canada Group briefly took over Chevrolet Manufacturing from Chevrolet Motor Division; soon, the newly formed Fisher Guide Division acquired the complex. Around 1987, the Chevrolet plant was taken over by AC Spark Plug and became AC Spark Plug Flint West. In 1988 it became AC Rochester Flint ...
Lansing Grand River Assembly (LGR) is a General Motors owned and operated automobile assembly facility located in Lansing, Michigan, United States.Lansing Grand River Assembly produces vehicles built upon the GM Alpha platform including the Cadillac CT4, Cadillac CT5, and Chevrolet Camaro.
Chevrolet Silverado, GMC Sierra: Lansing Delta Township Assembly: 8175 Millett Hwy. Lansing, Michigan 48921 Buick Enclave, Chevrolet Traverse, GMC Acadia: Lansing Grand River Assembly: 920 Townsend St. Lansing, Michigan 48921 Cadillac CT4, Cadillac CT5: Orion Assembly: 4555 Giddings Rd. Lake Orion, Michigan 48359 New product coming in 2025
Market incentives and subsidized leases were implemented to help sales which was crucial to keeping the plants operating at capacity, which in turn drove a significant portion of the Michigan economy. [21] These promotional strategies, including rebates, employee pricing and 0 percent financing, have boosted sales but have also cut into profits.
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