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Major League Soccer has been broadcast live in the United States nationally since the league's inception in 1996 and in Canada since 2007. [1] As of the 2023 season, Apple Inc. is the primary global rights holder and streams every regular season and playoff match on MLS Season Pass – a service in the Apple TV app.
BeIN Sports launched via DirecTV on August 16, 2012, coinciding with the start of the European soccer leagues 2012–13 season. [citation needed] The network would later launch on Dish Network the following day [citation needed], Comcast on September 6, 2012 [citation needed] and Verizon FiOS in March 2013.
Providers objected to having in-market streaming be MLB-controlled, as they would gain access to users' credentials. [8] [9] As of the 2016 Major League Baseball season, Fox reached a three-year deal to offer in-market streaming of its 15 teams to authenticated subscribers of the corresponding Fox Sports Networks.
On April 30, 2019, Major League Baseball and YouTube agreed to a partnership for 13 exclusive baseball games. [1] The agreement was essentially a replacement to an earlier deal with Facebook Watch, which was criticized for requiring a Facebook account to access and for having too clunky of an interface. [2]
According to Fast Company, FuboTV still calls itself "sports-first", but instead of being "the Netflix of soccer", it is pitching itself as a direct competitor to cable television and live-streaming bundles such as Sling TV and AT&T TV (now DirecTV Stream). FuboTV was the first live-TV streaming service to support 4K HDR video (2018 World Cup ...
MLB itself launched its own cable network in 2009, MLB Network, which would also air several live games a week. And MLB broadcasts have been shown on Fox's various sister cable networks, with Fox Sports 1 airing games since 2014. MLB began streaming games via the internet in 2017, with Twitter and Facebook initially acquiring the rights to some ...