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Pizza Hut opened its first store in China in 1990, followed by Domino's Pizza in 1995. The two pizza chains both expanded in the Chinese market in the 2000s. [3] [5] [6] [2] Prior to entering the market, Pizza Hut performed market analysis and research into consumer food preferences, tastes, and dining habits, whereas Domino's simply entered the market providing their standard fare. [5]
The history of pizza began in antiquity, as various ancient cultures produced flatbreads with several toppings. Pizza today is an Italian dish with a flat dough-based base and toppings, with significant Italian roots in History.
Pizza Hut opened its first store in China in 1990, [35] [36] and Pizza Hut and Domino's Pizza both expanded in the Chinese market in the 2000s. [37] To fit with China's market demand and national culinary peculiarities Pizza Hut modified its pizza recipes to include local ingredients, such as crab sticks, tuna, soy sauce and corn. [ 38 ]
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The Chinese subsidiary is known as Domino's Pizza China (Chinese: 达美乐; pinyin: Dá Měi Lè). As of October 2019, Domino's Pizza China has about 250 stores in nine cities: Beijing (about 75 stores), Shanghai (about 100 stores), Guangzhou, Shenzhen, Tianjin, Nanjing, Suzhou, Wuxi, and Hangzhou. The 200th store in Shenzhen, was also the 10 ...
Yum! operates the brands KFC, Pizza Hut, Taco Bell, and Habit Burger & Grill, except in China, where the brands are operated by a separate company, Yum China. Yum! previously also owned Long John Silver's and A&W Restaurants. In 1997, PepsiCo divested of its restaurant assets, and these consolidated as Yum! Brands.
Yum China's CEO said that it's sold 30 million durian pizzas in 2024 so far, as the country imported 1.4 million tons of the fruit last year.
The history of western-style fast food in China dates back to 1906, when "Yili's Fast Food Shop" (义利快餐厅) was established in Beijing as the country's very first fast food restaurant in the Far East of the Asia-Pacific region. [2]