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The corporate headquarters of Schaeffler Group in Herzogenaurach. Herzogenaurach has gained global fame as the birthplace of two giant sporting goods companies: Adidas and Puma, each founded respectively by brothers Adolf Dassler and Rudolf Dassler, after an acrimonious familial split in 1948.
In the following three decades, both Adidas and Puma rose to dominance and signed deals with athletes such as Muhammad Ali and Joe Frazier (Adidas) and members of the Brazil national football team (Puma). Adidas introduced shoes customized for different sports, and grew rapidly. Puma, driven by Rudolf's sophisticated sales approach, kept ...
Puma ranks as one of the top shoe brands with Adidas and Nike, [8] and employs more than 18,000 people worldwide. [5] The company has corporate offices around the world, including four defined as "central hubs": Assembly Row , Somerville, Massachusetts; [ 48 ] Hong Kong ; Ho Chi Minh City , Vietnam; and global headquarters in Herzogenaurach ...
Adidas manufactures a range of clothing items, varying from men's and women's t-shirts, jackets, hoodies, pants and leggings. [54] The first Adidas item of apparel was the Franz Beckenbauer tracksuit created in 1967. [1] Adidas AG is the largest manufacturer of sports bras in Europe, and the second largest manufacturer in the world. [55]
Under Armour's corporate office in Canada A Brand House at Disney Springs Under Armour's store in Wan Chai, Hong Kong. In 2000, Under Armour became the outfitter of the new XFL football league. [5] In 2003, private equity firm Rosewood Capital invested $12 million into the company. [9]
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Horst Dassler (12 March 1936 – 10 April 1987) [3]: 215 was a German businessman. The son of Adolf "Adi" Dassler, founder of Adidas.Horst Dassler founded Arena, a swimwear company, and became chairman of Adidas, and at the time of his death it was the world's largest sporting goods manufacturer with affiliates in 40 nations. [4]
Adolf "Adi" Dassler (3 November 1900 – 6 September 1978) was a German cobbler, inventor and businessman who founded the German sportswear company Adidas.He was also the younger brother of Rudolf Dassler, founder of Puma.