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2. List of business terms - Wikipedia

   en.wikipedia.org/wiki/List_of_business_terms

   Put this on your radar Consider this [1] Scrub the numbers Find errors [1] Sing from the same hymn sheet Show a united front, or everyone understanding and saying the same thing to clientele. Table the conversation Reconvene at a later time [1] Test the water 'Put your toe' into a market to determine its temperature. Touch base

3. Marketing communications - Wikipedia

   en.wikipedia.org/wiki/Marketing_communications

   Marketing communications (MC, marcom(s), marcomm(s) or just simply communications) refers to the use of different marketing channels and tools in combination. [1] Marketing communication channels focus on how businesses communicate a message to their desired market, or the market in general.

4. Peter principle - Wikipedia

   en.wikipedia.org/wiki/Peter_principle

   The cover of The Peter Principle (1970 Pan Books edition). The Peter principle is a concept in management developed by Laurence J. Peter which observes that people in a hierarchy tend to rise to "a level of respective incompetence": employees are promoted based on their success in previous jobs until they reach a level at which they are no longer competent, as skills in one job do not ...

5. Promotional merchandise - Wikipedia

   en.wikipedia.org/wiki/Promotional_merchandise

   The catalogue had now become seen more as a ‘business card’ demonstrating the concept of what a company did, rather than a critical sales tool. In 2009 published results from research involving a representative group of distributor companies, which indicated the usage of hard copy catalogues was expected to fall up to 25% in 2010.

6. Promotion (marketing) - Wikipedia

   en.wikipedia.org/wiki/Promotion_(marketing)

   In marketing, promotion refers to any type of marketing communication used to inform target audiences of the relative merits of a product, service, brand or issue, persuasively. It helps marketers to create a distinctive place in customers' mind, it can be either a cognitive or emotional route.

7. Social media marketing - Wikipedia

   en.wikipedia.org/wiki/Social_media_marketing

   Social media marketing is the use of social media platforms and websites to promote a product or service. [1] Although the terms e-marketing and digital marketing are still dominant in academia, social media marketing is becoming more popular for both practitioners and researchers.