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This softcover Rudolph poem booklet was first distributed by Montgomery Ward during the 1939 holiday season. [21] Shoppers loved it and 2.4 million copies were distributed. Wartime restrictions on paper use prevented a re-issue until 1946. In that year, Montgomery Ward gave away another 3.6 million softcover copies to its shoppers. [1]
Robert L. May created Rudolph in 1939 as an assignment for Chicago-based Montgomery Ward. The retailer had been buying and giving away booklets for Christmas every year and it was decided that creating their own book would save money. May considered naming the reindeer Rollo or Reginald before deciding upon using the name Rudolph. [11]
Rudolph’s tale was told before beginning in 1939, when Robert L. May was commissioned to create the new character for the Chicago-based Montgomery Ward department store which, to save money ...
Rudolph the Red-Nosed Reindeer is a 1948 animated short film produced and directed by Max Fleischer [1] for Jam Handy based on the 1939 Robert L. May poem of the same name, about a flying reindeer who helps Santa Claus.
In 1939, Montgomery Ward asked writer Robert L. May to come up with an idea for a story for a Christmas-themed giveaway coloring book. Inspired by his daughter and her love for a deer in Chicago's ...
What time is Rudolph the Red-Nosed Reindeer on tonight? The NBC Christmas special will air in an extended format tonight at 8 p.m. ET. Will Rudolph the Red-Nosed Reindeer be on Peacock?
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In 1939, Marks' brother-in-law, Robert L. May, created the character Rudolph as an assignment for Montgomery Ward, and Marks decided to adapt the story of Rudolph into a song. [4] English singer-songwriter and entertainer Ian Whitcomb interviewed Marks about the creation of the song in 1972.