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Rams saw truly good design as innovative, making a product useful and understandable, aesthetic, unobtrusive, honest, long-lasting, environmentally friendly, and thorough down to the last detail.
Rams is a documentary film about German industrial designer Dieter Rams, directed by Gary Hustwit. Hustwit ran a successful Kickstarter campaign in 2016 to raise initial funding for the film. [ 1 ] The film examines Rams' influence on modern design, his work for Braun and Vitsœ , and his philosophies on sustainability and consumerism .
Dieter Rams was born in Wiesbaden, Germany in 1932. [4] He began his studies in architecture and interior decoration at Wiesbaden School of Art (now part of the RheinMain University of Applied Sciences) in 1947.
Vitsœ, formerly known as Vitsœ-Zapf or Vitsœ & Zapf, is a British furniture company, originally German, known for its collaboration with Dieter Rams. [1] [2] Its furniture is widely known as a German design classic. The 620 system is currently used in the German Chancellery.
Some people foresee a true sustainable steady state economy that may be very different from today's: greatly reduced energy usage, minimal ecological footprint, fewer consumer packaged goods, local purchasing with short food supply chains, little processed foods, etc. [40] [41] [42] Less packaging would be needed in a sustainable carbon neutral ...
In 1967, Braun acquired the original Egger-Bahn line from Deutsche Lectron GmbH. While the basic block design and the styrofoam storage case were retained, Dieter Rams and his team produced new outer packaging and a complete redesign of all manuals. They also supervised all expansions during the Braun era.